The dangers of social media

While much has been said about the benefits of social media, there are also many dangers associated with this form of often impersonal networking – the screen-based nature of social media lends to the fact that we feel free to share information with others online – often people we have not met or would not associate [...]

Email as a form of social media

Duct Tape Marketing has published an interesting post on the most neglected form of social media – email. The post points out that people have sent out email with ‘tell a friend’ or ‘forward to a friend’ buttons and links for years – as a result, it may well have actually been the first form of social [...]

What’s hot and what’s not in social media

According to Abrams Research, which recently conducted a survey on the future of social media, Twitter is the best social media tool for business, pulling in 40% of the votes. This was followed by LinkedIn, then YouTube, and bringing in the rear with 15% was Facebook. However, the reverse was true when it came to [...]

The etiquette of defriending

When social networking sites, such as Facebook, MySpace, and LinkedIn, began their rise to popularity, users seemed to race to add as many friends as possible, in an indiscriminate manner, perhaps out of curiosity to find out what acquaintances were up to, or maybe just to be seen as popular online. In this way, the [...]

Is social networking communication limited to the communications department?

Cellular News reports that a new study says top CEOs should do a better job at managing their presence online, on social sites like Twitter; LinkedIn; Facebook; and Wikipedia.
This is based on Fortune`s 2009 list of the top 100 CEOs – Sharon Barclay of the UberCEO blog conducted research over several weeks and found a [...]

Two simple steps to increase your blog traffic

Mack Collier of The Viral Garden recently wrote a post titled “Better post titles work, and here”s the proof”. He explained how the blog’s highest traffic received in a single day was 1 508 visitors, but on posting a story titled Six reasons why no one likes you online, the blog increased its [...]

When is too much enough? The status overload

Gino Cosme blogged about a topic close to my heart recently, titled “how many social networking profiles is enough“. In it, he says: There are so many social networking sites out there. MySpace; Bebo; Facebook; Xing; Twitter; LinkedIn; Second Life; Friendster; Digg – in fact, there are thousands of social networking sites on the internet. [...]