Getting your story out there – the changing face of journalism

Building on my post from yesterday, I’ve decided to look into the changing face of journalism, and the new opportunities (and sometimes threats) offered by ‘new’ social media. According to Gino Cosme of Cosmedia, social media refers to the: “collective intelligence of internet users, the communities and web real estates they frequent, and the content [...]

Have you tried blerping yet?

Media Update has recently subscribed to Blerp – a social networking website that allows you to start discussions right on top of your favourite websites. Unlike typical web comments, you are in full control and you can post on any webpage you choose, regardless of whether it permits user feedback. In other words, Blerp transforms [...]

Take the common-sense approach to overcome negativity

Blogging is generally a fun activity, as we get to have our say in an online environment, where our readers are supportive and provide positive feedback – GENERALLY. However, there’s always the risk of offending someone with your comments and receiving hurtful comments in return. Li Evans of Search Marketing Gurus recently wrote a very [...]

Fix your corporate blog

As a follow up to my post last week titled: ‘Two simple steps to increase your blog traffic’, I just had to mention Mack Collier’s excellent post on The Viral Garden, titled ‘Five reasons why your company blog sucks’.
Collier uses a catchy headline to draw attention and mentions key points that one MUST change if [...]